Gatorade has always worked for athletes.
Now, Gatorade wants those athletes to work for you.
What if everything could be delivered FedEx fast?
Just because you’re out of Doritos,
doesn’t mean your friends are too.
High-end cars and high-end watches have always gone hand in hand.
We’ll take that relationship to the next level.
Chicago Lake Liquors is an urban liquor store in Minneapolis. They’ve always been
known for having the lowest prices in town, but wanted to attract more suburbanites
and other customers from surrounding neighborhoods.
We played off the store’s quirky character and rolled out a campaign that showed
you don’t have to be from there, to save there.
I helped to write the script for this spot.
And, if you look closely, you’ll see me pushing the mail cart in the background.
Print and banner ads.
We developed a social networking presence for 6 characters,
known as “The Supa Fanz of Chicago Lake Liquors”.
In 2008, I worked on brew creative’s 3rd annual holiday greeting, “Our Message of Hope.”
It was sent to friends and family of the agency, but ended up attracting national attention.
I helped to write the script for the main mash-up video, which involved logging countless hours
of C-SPAN and CNN footage, and even editing a few mock-ups using video screen shots.